Everyone looks trustworthy. So how can they be sure?
People are now comparing over eight options before buying.*
They click your ad. Then a competitor’s. Then another.
Every click adds cost. Every switch signals doubt.
They’re not looking for more choices.
They’re looking for a reason to stop.
Imagine a new customer sees you and stops looking. They know they’ve made the right decision—because you’re a company they can trust.
Some will choose you because part of what they spend supports a local charity. Others will choose you simply because that act shows who you are.
Either way, trust comes built in—and sales come easier.
82% of consumers believe companies who give to charity have higher quality products.
53% of buyers would switch to a company that supports their local community
Mintel Research, 2018
You’ve already spent money on marketing; we help you turn that attention into customers who actually get in touch. When people see you support local charities, endless comparing stops and every conversation feels easier.
It’s ready to use, so you can start benefiting now and make your marketing work better without the hard sell.
We provide simple, ready-to-use editorial that highlights the real-life projects your membership has helped fund.
You can feature the editorial on your website, in emails, or in proposals — and link directly to the original article as independent proof of your impact.
It quietly shows your values in action and helps customers feel confident they’re making the right choice.
 WHERE IT ALL BEGAN: Our First Profit Share Reached Redditch Utd U11 (2025)
Shrinking funding and rising costs have hit local charities hardest. With limited funds and just a handful of volunteers, many are struggling to keep going. There’s nothing left to cut, and no budget for fundraising support.
It’s frustrating that just when more people than ever urgently need their help, their own survival is at risk.
Whilst joining us will give your business a powerful trust advantage, it also provides vital help for charities with nowhere else to turn.
They’re on the front line, helping the people and families who rely on them every day. Your involvement could be the difference between them staying open or closing down.
Sign up in minutes — no setup costs, no long contracts, no pressure.
Your listing includes access to our lead generator, trust badge, and verified directory placement — giving customers the confidence to choose you.
And because 100% of profits go to local charities, you’ll build goodwill while building your business.
100% of Profits Go to Charities—Our Directors Take No Salary or Dividends.
Your first step is free. Whether you’re just interested in Trust based Marketing in general or looking to partner — registration gets the ball rolling.
Interested in being featured or partnering with us? Just register first — we’ll guide you through next steps.